The Secret to a Shinier Coat: Why We Use Oatmeal in Our Dog Shampoo

A healthy coat starts with healthy skin and that’s exactly why we use colloidal oatmeal in every bottle of our Barrow & Hound shampoo.

But what makes oatmeal such a trusted ingredient in canine care?
Here’s why our gentle, premium formula relies on this age-old remedy:


1. It Soothes Itchy, Dry Skin

Oatmeal acts as a natural anti-inflammatory, calming irritation from allergies, hot spots, or harsh weather. It brings immediate relief and long-term skin health.


2. It Locks in Moisture

The polysaccharides in oatmeal form a protective barrier on your dog’s skin, helping to retain natural oils and prevent dryness after every wash.


3. It’s pH-Balanced for Dogs

Unlike human shampoos, our oatmeal blend is specifically formulated for your pup’s delicate skin meaning no stripping, no redness, no flaking.


4. It’s Naturally Clean & Gentle

Our shampoo contains no parabens, sulfates, or artificial fragrances. Just oat-powered cleansing that rinses clean and leaves a light, natural scent.


5. Vet-Approved & Loved by Pet Parents

Whether you’re dealing with seasonal itch or just want your dog’s coat to shine like royalty, our oatmeal formula is trusted by veterinarians and adored by pet parents.


🐾 Try it for Yourself

Thousands of dogs (and their humans) are already switching to Barrow & Hound.
Treat your pup to the soothing power of oatmeal today.

🛁 → Shop the Shampoo